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Communication Majors

Six Majors are offered in the Bachelor or Arts in Communication:

  • Information and Media
  • Journalism
  • Media Arts and Production
  • Public Communication
  • Social Inquiry
  • Writing and Cultural Studies

Each Major integrates theory and practice and is designed to provide the specialist skills and knowledge required by an entrant to a particular industry or creative practice. Major subjects maintain a critical focus on industry while allowing students to develop the well-rounded expertise a practitioner will need in the next decade.

The first three subjects in a Major lay the foundation for understanding and working within a particular field while the last three subjects challenge students to develop the confidence and expertise employers demand.

The Major subjects are:

Information and Media
Creative Information Design
Information Discovery and Analysis
Information Cultures
Designing for the Web
Social Informatics
Storing Objects and Artifacts

Journalism
Introduction to Journalism
Reporting with Sound and Image
Reporting and Editing for Print and Online Journalism
Storytelling, Narrative and Features
Specialist Reporting, Audiences and Interactivity
Media Hub

Media Arts and Production
Exploring Media Arts
Fictions: Storytelling, Narrative and Drama
Composing the Real
Aesthetics
Research and Practice
Media Arts Project

Public Communication
The Ecology of Public Communication
Public Relations Principles and Practice
Advertising Principles and Practice
Media Writing and Production
Strategic Planning and Campaign Development
Public Communication Management

Social Inquiry
Introduction to Social Inquiry
Society, Economy and Globalization
Local Transformations
Ideology, Beliefs and Visions
Social Change Communication
Social Inquiry Placement

Writing and Cultural Studies
Text and Context
Creativity and Culture
Fictional Forms
Imagining the Real
Experiments in Culture
Writing Laboratory

 

Next: Course Structure: Sub-majors